This is a human-led SEO audit designed around the website, its priority keywords and its competitive environment. Automated tools support the investigation, but every material finding is reviewed manually before it becomes a recommendation.
A manual audit built around ranking factors
Automated crawlers can surface large volumes of information, but not every warning is important, accurate or relevant. We use specialist tools to collect evidence, then apply manual review and SEO judgement to establish what deserves attention and why.
Technical SEO health
Indexation, mobile performance, Core Web Vitals, structured data, crawl behaviour and other technical signals that can affect search visibility.
On-page and content
Metadata, headings, cannibalisation, content quality, search intent, internal linking and how effectively important pages support their target searches.
Authority and competition
An overview of off-page signals, priority keyword performance and comparison with the competitors that matter to the business.
Priorities and roadmap
Findings are reviewed and prioritised by impact and urgency so the audit becomes a practical basis for planning rather than a list of tool warnings.
Evidence that can be checked and acted on
The audit is prepared specifically for the company and website. Findings are supported with screenshots and, where useful, linked spreadsheets containing affected URLs or supporting data. We normally ask for the ten most important keywords and up to four key competitors so the review has the right commercial and competitive context.
Use the audit independently or as the foundation for ongoing SEO work
The audit can be purchased as a standalone service and the findings can be implemented by your own team or another provider. It can also be used as the health check that establishes priorities and objectives before a period of ongoing SEO consultancy or implementation.
The completed audit is delivered as a PDF with supporting spreadsheets where required, followed by an hour consultation by video call. Where ongoing consultancy follows, the findings become part of the work we plan and review together.